Monthly Archive: April 2013

Vault Brewing Co Company Overview Video

Vault’s Company Overview Video

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Tweet When you think about a brewpub, chances are good that you’re not envisioning something like Vault Brewing Company¬†in Yardley, PA. And that’s intentional – James and the other owners have sought to create a destination that defies the conventional wisdoms of normal bars and restaurants. After a few months of being open, it’s safe […]

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Ideal Length for Web Video

The Ideal Length For Web Videos

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Tweet So you’ve decided that you’re ready to invest in a web video. At some point you can expect to brace yourself for the following question: what’s the ideal length for web videos? I think right now video professionals have a bias for short video – anything over 2 minutes on the internet is tantamount […]

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Color Grading With RAW Video: Part 2

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Tweet All video production companies think critically about color during each stage of the production process. In pre-production, we might make note of a particular logo’s main colors or the overall palette of a brand. During production, we concentrate on shooting in a way that emphasizes important colors and attenuates distracting colors. In post-production, we […]

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Behind The Scenes

Color Grading With RAW Video: Part 1

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Tweet We recently shot a few projects with the Blackmagic Cinema Camera – a camera that records ultra high resolution, uncompressed RAW footage. It allowed us enormous flexibility in color grading, adjusting exposure, and dealing with pesky image artifacts like chromatic aberration. As an example of the amount of technical and creative control we have […]

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Tutto Metal Design Film

Artist Profile – Tutto Metal Design

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Tweet Ever since I first set foot in Ray’s studio a few years ago, I have wanted to make this video. A blacksmith’s shop is undoubtedly a great visual playground for a filmmaker, but Ray himself is really the story here. In addition to his devastatingly icy-blue eyes, his unbridled passion for creating art from […]

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